How Much Does A Pitch Deck Cost?
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There are a lot of variables that factor into the cost of a pitch deck cost, with the design cost being one of them. Typically, most professional Presentation Design Companies’ costs will start at about $1500 per presentation.
A bold statement to make in an article explaining pitch deck design costs, but it all circles back to time. Whether it’s you or your client, time is limited, and using it effectively will help you be successful.
What does this have to do with developing pitch decks?
Time = Money.
As the old saying goes, time is money. If you are interested in learning about the cost of a professionally designed pitch deck, you are probably weighing the cost-benefit analysis of spending your time designing a pitch deck versus hiring a professional to develop your pitch deck. Furthermore, aside from saving time, what are the benefits of presenting a professionally designed pitch deck to a potential investor?
Key Takeaways
The average starting price of a professionally designed pitch deck is $1,500.
Three factors that affect the price include presentation length, slide design complexity, and the starting point.
What is the cost of designing the presentation yourself?
How can the Presentation Geeks help keep the cost low and the value high?
Why You Need A Pitch Deck In The First Place
Pitch decks are tools to help you effectively communicate. Whether you are trying to pitch for new business, offer your services, or pitch to an investor, learning how to effectively communicate will reward you with better results.
Pitching is unique. In most cases, time is limited. You are requesting the help of someone else, not the other way around. This means you need to be mindful of other people’s time and if you are lucky to get a portion of their most valuable resource, you need to make the most of it.
Pitches can range anywhere from 30 seconds to 30 minutes. Regardless of the amount of time you have, your goal is to be memorable and make an impact.
Even if you are a memorable person, the goal is to present your product or service in a way that sticks with your audience. The question then becomes, “How can I position my product so that it makes a lasting impression?” This is where we get into presentation psychology.
A pitch deck is beneficial because it serves as the key source of information. While you are focused on presenting, your pitch deck will help tell your story and support your business with visuals. A visual representation of your information is much more powerful than text or raw data. The combination of auditory and visual information helps to reach a broader set of learning styles.
Secondly, sharing your slides with investors after the pitch is a great way to stay top of mind. It is unlikely you will get a definite answer on the day that you pitch, and likley that your pitch is competing for resources. You will likely either get a no or a request to provide additional supporting information such as funding goals, your startup’s story and market size, business model and market strategy. Having a pitch deck ready can serve as a pamphlet for potential investors such as venture capitalists or an angel investor.
Pitch Deck Design Options
Crafting pitch deck content can range from various different prices so let’s take a look at the different options and their pros and cons.
Independent Contractor
You may find an independent contractor to help you develop your pitch deck. Their costs can range dramatically but typically they will charge hourly which ranges from $25 per hour to $115 per hour. This typically means their fee will be less than a professional presentation design company, but more than if you were to take the job on yourself. Using an independent contractor makes it more difficult to get their credentials. Regardless of who you choose to hire, it’s always important to ask if your designer has completed a graphic design program. Depending on where you source the contractor from, they may be located close by, or on the other side of the world making it tougher to communicate across multiple time zones. If your pitch deck has a hard deadline, this might also factor into your decision. Most independent contractors are solo owner-operators, and may not have a backup plan to meet your deadline if they fall sick, or run into an emergency. Regardless of who you choose, it’s important to read the reviews and interview them prior to commencing the contract.
Professional Presentation Design Agency
Alternatively, you can hire a professional presentation design agency. They may also be located locally, or internationally, but often their websites will tell you where they are located. They usually have more than one professional pitch deck designer who will design your pitch deck designed from their past experience.
However, what you need to consider is what matters most. If you have a tight budget, it is understandable that no matter how much you value the work of a professional pitch deck designer, if you do not have the assets or budget, it will simply not happen. But, if you do have the resources and you are trying to forecast financial projections and fees, then the more expensive route will offer you more benefits. We will go over common advantages and disadvantages when it comes to expensive and cheap pitch deck development costs.
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Expensive vs. Cheap Pitch Deck Design
As a preface to this section, we want to make it clear that whether you are using an expensive or cheap pitch deck design agency, we are positive you will get some form of results. But, it can not be overlooked that there are more benefits, services and designing experience behind the final product when choosing more expensive options compared to the cheaper alternatives.
Pitch Deck Design Cost - Expensive
Going the expensive route with your pitch deck design will allow you to hire a team of professional pitch deck designers to create a pitch deck from scratch. In today’s market, a design agency will typically charge anywhere between $1,500 – $10,000 depending on the size and scope of the project. You may also pay an additional fee if you plan on using unique elements such as interactive e-learning modules, complex graphs or tables and other elements beyond static imagery slides.
When you choose an expensive alternative, you can be confident the presentation you will be receiving does not use any templates. A great presentation design agency like Presentation Geeks does not use templates. Their service is one-of-kind and unique to each client. It’s often the difference between a winning pitch deck and a loosing one.
The disadvantages of choosing the more expensive alternative is in the name – it is expensive. We can not underestimate the weight budgeting factors into the decision process. In an ideal world, where budgets are infinite, the expensive option will always win simply based on the benefits. But, the truth is, no matter how many benefits are provided, if it is out of budget, it is out of budget.
Pitch Deck Design Cost - Cheap
The cheaper alternative for pitch deck designing can run you anywhere from $5 a slide all the way up to $20 a slide. These options are best if you have a small slide deck presentation that needs a bit of polishing up. Consider this option almost like hiring a professional editor. You’ll get the most value for your dollar if you already have a presentation established. The presentation you already have does not need to be perfect, but it should already have the main points and message. A designer will come into the presentation and start inputting simple graphics like free-to-use stock imagery, brand colors and typography.
The disadvantages to choosing the cheaper alternatives is that you will likely be working with a less experienced freelance designer who will not be building a deck from scratch. To balance their time and to justify the cost in creating your pitch deck venture, they will likely use a template they have found online. This means your pitch deck you will be using will likely feature similar slides to your business. A similar story, idea and flow. The copy will also probably not be vetted.
Written copy and stunning visuals is what turns a good pitch deck into a perfect pitch deck. Your business needs to communicate the right idea to investors. Most designers getting into the industry have not mastered this service offering yet.
Pitch deck cost is equal to what you get. There are unicorns out there where you might get lucky finding a great junior developer who is pumping out great work for a low cost but the reality is, these are rare findings. When wondering how much does a pitch deck cost, just know it’s proportional to the time the designer has spent prior to your project perfecting the art.
Pitch Deck Price Comparison Table
- Clean-Up
- PopularRe-Design
- Custom Bulld
| What is included | Clean-Up | Popular Re-Design | Custom Bulld |
| What is included | $999+ Ready for an Upgrade | $1999+ The Complete Solution | $3499+ Anything & Everything |
| Slide Development Strategy | Existing deck style utilized | Choice of professional, pre-developed slide layouts | From scratch, original design with advanced features |
| Designer Colour Scheme and font selection | |||
| Alignment and stylization of all elements | |||
| Simple animations and transitions | |||
| Creative Brief Includes a creative call to discuss project goals | |||
| Dedicated Project Manager | |||
| Sourcing of New Imagery & Icons | |||
| Choice of pre-developed slide layout | |||
| Upgraded Graph and Chart Development | |||
| Fully branded to your corporate guidelines | |||
| Custom illustrations & infographics | |||
| Advanced animations & transitions | |||
| Custom 3rd party software motion graphics | |||
| Video, voice-over, and print services | |||
| Priority turnaround available Project turnaround within 72H available | Learn More | Learn More | Learn More |
Why You Should Consider Outsourcing Your Pitch Deck Design
Creating a winning pitch deck is an art; an art the presentation designers at PresentationGeeks have mastered through years of experience and actioning against presentation feedback received over the years.
When you outsource your pitch deck development, you will receive a perfect pitch deck because you are enlisting the help of professionals. Not only will you be getting the help of professional slide designers, but it will help you funnel more valuable time into your business.
Remember, you are the master of your own craft. Whether it is being a marketing director, a finance manager or a directing officer, it is completely honest to admit that designing slides is not your strong part. Luckily, there are people out there who have mastered the art which is why you should allow their team to help your business by designing your slides.
Are Pitch Decks Worth It?
We’re going to answer a question with a question – how valuable is your time?
The answer to this question will answer your question whether it’s worth hiring a presentation designer or source a pitch deck template online and make your own pitch deck.
Putting together a full deck is time consuming. It requires design tools and design skills that an experienced provider has spent numerous hours on to perfect their process. For someone who only puts slide decks together once in a while, the skill level is incomparable, let alone the time spent to arrive at the same finished product.
You’ll be saving yourself money with the time you save.
So How Much Does A Pitch Deck Really Cost?
Hiring a presentation consultant and presentation designer such as Presentation Geeks will be able to tackle your project and design needs in an effective way which will allow you to focus more time on growing your company. The great thing about Presentation Geeks is the work is not outsourced to another freelance designer hired online. All work is taken on by the designers working in-house which allows them to fully engage and immerse themselves into your own company. You’ll soon forget they are third-party designers and start to view them as partners.
