What Is A Pitch Deck?
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Do You Have A Successful Pitch Deck Template To Present Your Business Ideas?
Whether you’re a startup company or an established business, presentations are key in engaging and establishing a connection with investors. For any investor pitch, you need to be able to clearly and accurately represent your company, team, and idea. After all, an investor is directly linked to the success of your business – especially at the early stage.
Having pitch deck templates that can make it simpler for you to present your business model to other stakeholders and also helps with fundraising initiatives for startups. The visual component of a successful pitch deck presentation will impress your audience and allow your team to achieve their professional goals.
So what is a pitch deck? Every business should know how to create these types of presentations in order to ensure continued growth. Here is everything you need to know about the pitch deck template and how you can create a visual presentation that will wow your audience and accurately demonstrates your idea to investors.
What Is A Pitch Deck Presentation?
Essentially, a pitch deck is designed to give a concise overview of a business. For example, this includes, but is not limited to, the company’s value proposition, the business’s central idea, the business model, the product or service offered, the target market of customers, the marketing initiatives, the financial plan, the team of staff as well as what goals the company is looking to achieve.
When seeking a round of financing from investors, your business should consider a pitch deck. A pitch deck is a presentation template that usually consists of several slides that help a company to tell a story about their business. Startups and businesses in the early stage of formation find pitch decks to be beneficial because it helps them present their problem, solution, and idea to investors who can potentially contribute to the growth of companies.
While one of the main reasons for a slide deck is to raise funds from investors or inform stakeholders of company growth, a pitch deck template can be used for much more. Many companies will also consider this slide outline for any recruitment initiatives, stage presentations, or meetings with partners. Depending on the purpose of the pitch deck, it will follow a customized and tailored structure in order to best convey the company message.
What Are The Benefits Of A Pitch Deck?
So now that we’ve covered what is a pitch deck, it would also be beneficial to understand how this presentation format can benefit your company and its fundraising initiatives. Keenan Beavis, the founder of Langley marketing agency, Longhouse Media says “having a well-branded, engaging presentation is one of the best ways to command attention and have confidence that you’ll leave potential customers with a strong impression. He goes on to say that “impressive presentations will result in a higher conversion rate and secure a higher average revenue per project.”
Some of the main benefits and advantages of pitch decks include:
Pitch decks are purposeful
This slide show presentation is one of the best sidekicks in order for a startup to raise funds from investors. There is a lot at stake during a funding pitch – your company is essentially asking others to invest in your idea. A pitch deck can create a big impact during these meetings because it allows you to market your idea in a thoughtful and purposeful manner.
Pitch decks also come with hundreds of carefully chosen templates to help you tell every aspect of your company’s story. The visual component really helps investors understand what your startup really intends to do with the funds.
Pitch decks can be customized
With every slide on a pitch presentation, you have the ability to choose a template that best suits the aesthetic of the company. The deck allows you to truly represent the personality of your startup, as well as include all relevant information you choose to share. Whether you decide to go with a pre-built template or create one yourself, both options are customizable and can be tailored to the type of presentation you are giving.
For example, depending on the type, stage, and background of your startup, a pitch deck will provide you the opportunity to design and tell your story in the best way possible. By customizing your pitch deck slide show, investors can more easily understand your strengths and why they should invest in your solution.
Pitch Decks are memorable
As discussed above, one of the main reasons a company should have a pitch deck is that it helps them best demonstrate the problem they are trying to provide a solution to. By providing a thorough background of the startup, as well as its team, market size, customers, traction, key metrics, and any other important points, investors are more likely to remember the information if it is presented in a visual way.
A pitch deck can be a very easy solution to “wow” your audience, especially with the ability to include animations and graphics on every slide. Again, there are both pre-built templates or customizable versions, allowing everyone to benefit from the platform.
What Are The Different Types of Pitch Decks?
What Is Included In A Pitch Deck?
While 12 slides are the standard amount in a pitch deck template, your company can also have any little as 10 slides or as many as 19 slides. Truly try to gauge your audience and the types of investors you are presenting to in order to determine the best number of slides for your pitch deck.
The Dos & Don'ts Of Pitch Decks
The Design Process
DO - Use Bullet Points
DON'T - Stuff Your Slide With Text
DO - Include Contact Details
DON'T - Include Too Many Team Members
DO - Tell A Story
DON'T - Focus Too Much On Stats
DO - Elaborate On Key Points And Minimize On Others
DON'T - Read Directly From Slides
DO - Use A Professional To Create A Pitch Deck Template For You
The value a professionally crafted pitch deck can bring is immeasurable. The return will far exceed the investment as pitch decks may not cost as much as you’d think.
Need More Information? Contact Presentation Geeks!
Wondering how to create a pitch deck? Do you want to see pitch deck examples or learn how to elevate your presentation skills to the next level? Presentation Geeks can help! We have proudly worked with businesses all across North America to create inspiring presentations.
When people are presenting, it is important to tell compelling stories about their companies and to share a unique narrative. This is where we truly excel – our team of dedicated professionals takes the time to understand the nature of your business in order to help you present your ideas. We have years of knowledge and experience in the field and can surely work to make a pitch deck presentation that fits your needs.
Whether you’re interested in a pitch deck or another type of format, contact us today for more information on how we can help you.