Entertainment presentations

The entertainment organizations we’ve worked with set the bar for modern and current.

This can be a blessing and a curse. While customers are rarely bored, they also have high expectations.  This means that if you are in the entertainment industry, and you need to deliver a presentation, it’s got to be good. If you have a team of talented graphic designers in your marketing department that are ready to knock your next presentation out of the park you are probably in the minority. When the executive group at Sony Entertainment found themselves in the same position, they reached out to the Presentation Geeks to help them deliver a premium presentation geared to attract artists to their label. 

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Our team of university Trained Presentation Designers are immersed in current and modern graphic design trends.  For them it’s more than a job, it’s a passion. This is how we are able to deliver presentations that lead the entertainment industry.  The majority of this design work is down outside of the presentation software. In addition to Graphic Design, we have photographers, illustrators, motion graphic designers, 3D animators, game developers and even a published author on our team. Our collective diversity provides us with a huge tool box to work with. If you are in the entertainment industry, or have a presentation with high expectations, give our team a call. The challenging presentation requests are usually the ones that our team GEEKS OUT about. You also will save time working with us and focus on the delivery of your presentation to entertainment employees, investors and veterans.

To boil an entertainment pitch down: make it visual, make it concise, make it move, make it interactive. When you work with designers, they can help you achieve saying more with visual simplicity and elegance to an entertainment industry minded audience.

Create a logical flow of information

Build educational institution presentations that cater to visual learners

Make it practical

Getting Started

While we recommend working with designers and design companies or services like the Presentation Geeks, we also offer the following practical advice for creating great entertainment-orientated informational sessions.

Something to think about: if your entertainment PowerPoint presentation is a pitch or idea in concept, consider the copyright you wish to apply to your business entertainment idea. While it is early to say all rights reserved, as entertainment pitches are done by word which is not technically protected. But did you know that in California, courts have ruled that where you reveal an idea to a potential business partner, your idea can be protected, not by federal copyright law, but by California’s state law of “implied contract”? Check your local laws or search online for what laws exist for entertainment pitches.

Whether you are pitching a new entertainment idea, new entertainment product, presenting to entertainment investors for money for your project, a good first impression can go a long way. Here are some tips on appealing to an entertainment industry audience through the use of PowerPoint or Prezi.

Pop culture and entertainment can be dismissed as surface, but it’s not. It’s the language we all speak, and it’s the connection point between people all over the world.

Bozoma Saint John

How do I make an entertainment presentation more engaging?

I got a lot of great life lessons from the entertainment industry. The first was being able to feel comfortable taking risks.

― Jesse Itzler

Presentations should be entertaining and informative in a concise amount of time. You do have to be a people pleaser in order to make an impression. If you are pitching to an entertainment minded organization, think of the presentation as an extended elevator pitch. Simply reciting dry facts without any passion or humour will make people less likely to pay attention to your presentation page per page. Think of it as selling a product – how much time would you give to a sales person in a shop if they took too long or had to read off something to sell you something? Think back of great presentations or sales service you’ve gotten and remember what worked for you.

If your presentation is going to be a longer one, explain your points through short stories, quips and anecdotes. Great speakers know how to use a story to create an emotional connection between ideas for the audience. Chances are with this level of storytelling, they will retain the facts given to them in the session. A story is easier for people to tell their friends, family and coworkers than a few random facts! Please note, when thinking about your presentation, see it from the audiences perspective. What might they not understand? What might seem boring? Use WIIFM (What’s In It For Me) to guide you.

I got a lot of great life lessons from the entertainment industry. The first was being able to feel comfortable taking risks.

― Jesse Itzler

Presentations should be entertaining and informative in a concise amount of time. You do have to be a people pleaser in order to make an impression. If you are pitching to an entertainment minded organization, think of the presentation as an extended elevator pitch. Simply reciting dry facts without any passion or humour will make people less likely to pay attention to your presentation page per page. Think of it as selling a product – how much time would you give to a sales person in a shop if they took too long or had to read off something to sell you something? Think back of great presentations or sales service you’ve gotten and remember what worked for you.

If your presentation is going to be a longer one, explain your points through short stories, quips and anecdotes. Great speakers know how to use a story to create an emotional connection between ideas for the audience. Chances are with this level of storytelling, they will retain the facts given to them in the session. A story is easier for people to tell their friends, family and coworkers than a few random facts! Please note, when thinking about your presentation, see it from the audiences perspective. What might they not understand? What might seem boring? Use WIIFM (What’s In It For Me) to guide you.

What are some good presentation topics for the entertainment audience?

This one is entirely up to your entertainment audience. We’ve included some examples below for you to get started.

Are you pitching a new film, new video game, new collective or production company?

Are you looking to diversify your industry with stats about new demographics and trends?

Are you showing the growth of your business over the past year, past decade? Are you highlighting what was done well, what could be improved and how resources will be spent in the next year?

Or, are you simply creating an internal document for entertainment industry members to gain knowledge of business practices, HR information, policies or employee team building events?

Pick the example best for you and you can tailor it into one of the four types of presentations below. Please tell us if you have any other ideas for great entertainment topics below in the comments!

Anyone who tries to make a distinction between education and entertainment doesn’t know the first thing about either.

Marshall McLuhan

What are the four types of presentations?

These are the four types of example presentations, and you can structure each page with these types in mind to keep consistent. Please come into this section with the topic in mind.

Informative. Do you have qualitative or quantitate data collected over stretches of time? Financial information that could be useful for the budget? Demographic research? This would most likely be the presentation for you to show infographics, charts and data whether it is about your product, money or simply to show growth. Consider sending some information via email so your audience does not need to read during your presentation. Sending this information via email allows your entertainment experts to take the time to digest the information about your product, show or stats about money, demographics or project.

New media and mobile entertainment are revolutionizing the way people learn about the world.

Stephen Kinzer

Instructional. Is there a new process that is being introduced in your entertainment production company? Is there a new camera you’ve upgraded to that requires a specific pipeline or workflow? Are you expanding to include VR or AR technologies? If there is an improvement in creating your show, product or even how the workplace runs, this type of presentation is for you. This could also simply be training or onboarding new members of the entertainment industry as well. An example: you switched to 8K, which requires more space, lead time and understanding of colour correction. Another example: in the wake of the #MeToo movement, the union has sent out specific details of how to report on-site harassment. This is the format for those types of presentations.

“Healthy entertainment does not evoke raw emotions in the mind of a viewer only to make them wreak havoc, rather it guides those emotions in a healthy direction.”

― Abhijit Naskar

Persuasive. Do you have a project pitch? This one would fall under persuasive. After all, you want to persuade investors and crew to help you with your new endeavour. This one is probably the trickiest to master, so you will really have to go back and forth in terms of making sure everything on the page is concise and engaging, while your presentation really will land on entertainment industry members. You have to really try to please your audience and even that may not be enough. For example, instead of all sales talk, you could use elements of the arousing presentation to keep engagement up. This one is another one where you have to please the audience.

In the entertainment world, you can have more of a personality and be yourself. You don’t have to look like a standard of beauty. You can have something provocative to say.

― Hunter Schafer

Decision-making. Perhaps there has been a challenge or hardship in your workplace? Maybe there’s been an influx of money or attention into an idea that didn’t get enough resources. These types of presentations are meant to highlight potential opportunities or risk to upper management for decision-making to happen.

“There were a lot of terms you had to learn, as opposed to the shylock business where all you had to know how to say was ‘Give me the f*ing money.”

― Elmore Leonard, Get Shorty

What is the 10 20 30 rule in PowerPoint?

This is a slideshow rule offered by Guy Kawasaki. This rule states that a slide should have no more than 10 slides, last no longer than 20 minutes and have no text less than 30 point font. He says it doesn’t matter whether your idea will revolutionize the world, you need to spell out the important nuggets in a few minutes minutes, a couple slides and a several words a slide. Help your entertainment audience be able to read, digest and process the entertainment information in a steady flow of information.

Conclusion

The heart of the theater is the play itself, how it dramatizes life to make it meaningful entertainment. To achieve depth and universality, the playwright must subject himself to intense critique, to know human character and behavior, and finally to construct art from the most mundane of human experience.

― F. Sionil Jose

Keep it short, keep it concise, keep it visual and use the talent you have on hand, whether it is within your company or outsourcing a great team like the Presentation Geeks! It is simple to get started on a presentation, harder to refine it and knock it out of the park with a brilliant performance. That alone takes time. And we are here to help you at any stage of your development! We’ll leave you off with this last inspiring quote to get started on your next big industry project!

Entertainment is there to improve people’s quality of life. After your basic needs, there’s entertainment.

― Satoru Iwata

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